Inspired by the passion for entrepreneurship, ambition and
delivering massive returns on investment, redheadPR celebrates 15 award-winning
years of media-shaping business in June 2018.
Voted one of three Best Marketing Agency in
Swindon 2018 by Three Best Rated, redheadPR is an independent public relations
consultancy. The company, which was established in London 15 year ago and moved back to Swindon in 2010, manages and curates the profiles of blue-chip
corporations, products, people, start-ups and not-for-profits. redheadPR blend
traditional and contemporary cutting-edge techniques to deliver effective and
compelling bespoke campaigns for every valued client.
Sara Tye, founder and managing director redheadPR, is a business
and organisational development expert, an accomplished entrepreneur and
acclaimed top 500 international PR who was a finalist in the first Cosmopolitan
Women of the Year Awards in 1999.
Sara said: "This incredible journey was inspired by love,
as my first mentor was my mother, who transformed the lives of the elderly in a
residential home. Always full of energy and ideas, I pursued any opportunity to
learn. My tips are to embrace chaos, operate with integrity, and stay calm.
Remain focused, give everything 100% and then 100% more. Then you will achieve
your dreams, and they will be filled with love."
Sara has won numerous awards and has more than three decades of
communications expertise in driving campaigns for brands such as BT, Thames
Water and Green & Black's. Sara has achieved numerous milestones in PR,
including an internet pioneer by ensuring The Body Shop was one of the first
brands to have an international web presence.
Nik Harta, Founder and MD, Yolo Communications said "I've
had the pleasure of working with Sara and redheadPR for ten years and am always
amazed at the knowledge and energy they bring to every project. Sara leads by
example and her team pull no punches in the advice they give or how far they
strive to achieve the best results for their clients. I look forward to many
more years of the same."
George Stothard, founder and chief copywriter The Writing Shop
has worked with Sara for many years. He said "Working with Sara was
instrumental in learning so many of the basic parts of communications that
increasing numbers of the current generation get wrong. Namely, brevity, proof
points, reading, researching and most importantly taking an interest in the
world around us. It wasn't always easy - like most successful entrepreneurs,
she put her whole heart and soul in to the business and it was hard work. However,
when you learn from somebody like Sara, you learn from the best. I wish her
every success for the next 15 years - she deserves it!"
Originally from Swindon, Sara studied management in Wiltshire
and "soaked up everything". From there she lived and learned at a
hundred miles an hour, whether driving for hours to see a Mac launch at Harvey
Nicholls or attain fearsome levels of organisation at the Royal Military
College of Science. Constantly expanding her comfort zone, she worked for huge
utilities to experience their methods, and by the age of 21 was running a
community stakeholder communications programme for a £2 billion investment
programme.
redheadPR client and friend, Mark Noble, managing director of
Castles Residential Sales and Lettings said, "Castles have been working
very closely with Sara and her team at redheadPR for a number of years now and
their contribution to our social media and brand awareness has been second to
none."
Inspired by the legendary Anita Roddick, Sara worked with The
Body Shop and at 27 moved on to guide Yellow Pages - and a £3.5 million budget
- through its greatest transition in becoming Yell. Triumphing in challenges
like these, Sara realised she could tackle big jobs and make a significant
difference. Pushing herself through various personal barriers, Sara built a
successful business, only to see it almost destroyed in the crash of 2008.
Refusing defeat, she regrouped, returned to Swindon and set about mustering her
strength and relentless drive to see redheadPR voted Best Marketing Agency in
Swindon.
#Aheadofthecurve #sweet15
