Networking is a key skill in PR. Being able to network successfully will help win new clients and keep existing clients.
There are many networking events relevant to business and PR across the country. I regularly speak at I AM WOMAN events and give talks on ‘How to do Great PR’. Through networking, I have developed my personal brand as well as that of redheadPR. Speaking engagements are a fantastic way to attract new clients. When a potential client sees you on stage, exuberating confidence and talking about something you are passionate and knowledgeable about, it is only a matter of time before they want to talk business with you.